What is Remarketing?
Saturday, 30 July 2016
Also known as retargeting, remarketing is a tactic that lets you show ads to people who have visited your website before. When a person leaves your site without buying something, that person can be reminded later through relevant ads as they browse elsewhere around the internet. Retargeting can be incredibly successful and can dramatically increase
- Published in Business Success, Marketing
Search Engine Privacy? I think not!
Friday, 13 December 2013
Up until recently, Google Analytics’ data was the basis for most website marketing campaigns. With it, business were able to tell if someone came to your website with the search term “Danbury cheese shop” or “cheesy Connecticut stores”. It let you know how customers viewed your business (ie. “best Milford dentist” or “cheap Milford dentist”).
- Published in Marketing, Tech, Website Basics, Website Content, Website Creation