5 Tips for Offline Marketing Success

Did you know print marketing has a 120% ROI? Although you may specialize in digital media, crossing over to offline marketing will still bring extra traffic to your site. We’ve done the research for you and narrowed down 5 of the best options for offline marketing success. #1 – Interviews Journalists from online magazines and
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What a Digital Marketing Consultant Can Do for Your Business

For any business to succeed in reaching customers, they need to have an amazing marketing strategy. In today’s technology-driven world, digital marketing is going to be a huge part of that strategy. It’s not something you’ll want to tackle all by yourself, however. There are a lot of tiny details that go into this particular
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Hiring a Web Design Firm: 10 Things to Look For

As a small to medium-sized business, the quality of your web presence is crucial to bringing in new customers. Your website is also a representation of your company and has a lot to do with the public’s perception of you. However, 51% of small businesses with a website use an employee to create and/or maintain
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When Marketing Agencies Need Web Developers

Many marketing agencies design web sites, but designing is not the same as programming a fully-functioning site. See “Web Designer vs. Web Developer.” Agencies often turn to web developers for help with the programming portion. That’s where companies, such as Optimum Systems Online (OSO), come in. Once a marketing firm creates the look, layout, and
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Should You Hire a Marketing Agency?

Before you head out in search of a Marketing Agency for your business, it’s a good idea to take a moment to look over the pros and cons. Agencies offer many advantages, but there are also disadvantages to consider before handing over control of your business’ marketing.
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