9 Tips for Writing More Engaging Blog Content

Understanding how blogging works is only one part of creating a strong content marketing strategy. The other is having amazing writing skills. Not everyone has a knack for stringing words together in a way that is engaging, informative, and, sometimes, a bit witty. It’s a skill that comes with practice, but when you’re looking to
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What Kind of Content Should You Have On Your Business’ Website?

Let’s be clear: if you’re a business owner, you need a website. Why? For one, your customers expect you to have one. For example, instead of looking for your information in the phone book, they’ll look you up online. Second, 31% of referrals come from social media. You need a strong online presence to gather
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What a Digital Marketing Consultant Can Do for Your Business

For any business to succeed in reaching customers, they need to have an amazing marketing strategy. In today’s technology-driven world, digital marketing is going to be a huge part of that strategy. It’s not something you’ll want to tackle all by yourself, however. There are a lot of tiny details that go into this particular
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8 Homepage Design Tips to Make Your Website Pop

Imagine walking into a store and discovering there’s clutter everywhere. There is no one in sight to help you and nothing is labeled. Most of us would simply walk right out of the store never to return. The same is true for your online store, which is your website. This is the place where people
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Do Gamification Websites Get More Engagement?

In 2017, the video game market in the US was worth $18.4 billion. With games being so popular, it’s hardly surprising that retailers would turn to gamification websites to boost sales. And it’s not just retailers. Web developer Robby Leonardi famously turned his resume into an interactive online game. Potential employers could ‘play’ his resume,
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