Time for a Cool Change: How to Redesign, Re-Brand, and Refresh Your Business Logo
Thursday, 12 September 2019
Branding isn’t only a good idea, but an important part of running your business. Your logo is the first thing most people notice. It’s on your business card, website, merchandise, and everything else you want to promote. If it’s getting stale, it’s time for a logo redesign. This should be something you’re proud of. Your
- Published in Brand Identity, Design, Logo
Here’s Why You Need a Strong Online Business Presence – and How You Can Get It
Monday, 27 May 2019
Launched a website or a Facebook page for your business? Congratulations! You made the first big step tapping into the online market. It should also mark the beginning of a new method to attract customers to your brick-and-mortar locations. However, having an online store is simply the beginning. After all, your competition likely has one
- Published in Brand Identity, Business Success, Content Marketing, Networking, Trends
It’s All About the Image: Here’s How to Make an Awsome Logo Design for Your Company
Thursday, 23 May 2019
Designing a new logo for your business can be stress inducing. No one wants their company’s logo to end up on a “top logo fails” list. These lists are populated with accidental inappropriate suggestions and innuendos. This could easily happen though if you don’t pay attention to all of the elements of your logo. We
- Published in Brand Identity, Design, Logo
The Importance of a Logo: 8 Reasons to Consider Developing a Brand
Monday, 11 February 2019
There’s a lot you can tell about a company in its name. Essentially, that is where the reputation and legacy will always be traced back to. However, there is another aspect of building a name for a business. This important aspect is the business logo. Some people really overlook the significance of what a logo
- Published in Brand Identity, Logo
How Logo Colors Affect Your Brand’s Perception
Monday, 24 September 2018
A huge part of building your brand is creating a logo. You want it to be memorable and to evoke the right response by customers. One way to do that is through color. Your logo colors can either help or hurt your customers connect with your business. Before you choose these colors, read this article
- Published in Brand Identity, Design, Engagement, Logo
The Importance of Branding: Everything You Need to Know
Monday, 13 August 2018
Did you know that without a brand, your business doesn’t appear as appealing or trustworthy as others on the market? By taking the time to consider elements such as your purpose, vision, mission, values, and position, you will be more successful in the long-run for you will understand what problem you are solving for people.
- Published in Brand Identity, Business Success, Design
When Is the Best Time to Revamp (or Re-Brand) Your Brand?
Friday, 13 July 2018
Everywhere you look, there’s a name, slogan, or sign from a famous company. Nike is “Just Do It.” McDonald’s is “I’m Lovin’ It.” You know the brands immediately. Unfortunately, branding is a bit more complex now. There’s a lot of competition out there. A good brand should deliver the message clearly, confirm credibility, connect with
- Published in Brand Identity, Content Marketing, Trends
The Ultimate Guide to Best Logo Design
Friday, 08 June 2018
Creating a logo doesn’t necessarily come naturally to business owners. While you’re busy crunching numbers for your budget and finding the best people to fill your staff, you have to find time to switch from practical to creative thinking. Not to mention, once you do get your creative juices flowing, the best logo design won’t
- Published in Brand Identity, Design, Logo
How to Optimize Website Imagery in Web Design
Monday, 23 April 2018
The first impression your website gives is more important than you think. In fact, 38% of people will stop engaging with your site and move on to another if the content and layout is unattractive. Knowing this, it stands to reason that having great imagery on your site is extremely important. However, there’s a lot
- Published in Brand Identity, Design
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